The Winter Olympics and Winter Paralympic opening ceremonies, still repeatedly mentioned and recalled by netizens recently, made LED displays shine. Among them, ice waterfall screens and ice cubes are all subcategories of transparent screens. Their excellent visual effects The presentation effect made the audience full of praise. In addition to those mentioned above, LED crystal film screens, photoelectric glass, etc., are all its extended products. Under the circumstance that the transparent screen market tends to be saturated, their appearance is even more eye-catching, and the market is dynamic and dynamic. Woke up! In a more segmented market environment, transparent screen products will still be the “masters” of customized display products.
The development trend of LED transparent screen
With the iteration of display technology, the LED display industry is constantly “rushing for gold” in rounds of waves. The traditional display has faded away, and new display concepts are overwhelming. The diversified demands of the market urge the refinement, refinement, and refinement of LED display categories. Several innovative display products such as small-pitch displays, LED transparent screens, LED grille screens, and LED special-shaped screens are innovating in the development, providing the market for the display screen. Export generation after generation of emerging products. It is undeniable that traditional LED displays still occupy a significant share of the market today. Still, at the same time, the need for these creative LED displays, which include advanced display technology and lead the industry trend, is also expanding.
LED transparent screens are gradually entering the high-end display market, and their penetration in outdoor advertising, exhibitions, window displays, and other display fields is relatively fast. LED transparent screens have become a “new favorite” in luxury and fashion stores. Some fashion brands have introduced LED fine screens into stores as window advertisements to display products. The reason is not difficult to understand. The permeability of the fine mesh is highly compatible with the design of the glass window, which can display dynamic advertisements without blocking the crowd from watching. The storefront gives customers a high-end, high-tech consumption experience.
The characteristics of the application scenario determine the features of the product. Transparent screens are customized products, and solutions must be created to meet the scene’s needs for production. With the advent of the era of customization, they must do their best to meet the diverse needs of customers. This also requires higher research and development requirements, production, marketing, and after-sales service. Screen companies need to be updated. They can better adapt to and serve the market by improving the entire operating system chain.
Compared with “standardized” quantitative production, customization is a product of the high-end field. In the era of showing individuality, unique customized products and services can win the market’s favor more quickly. Customized products, because they are more suitable for customer needs, in terms of profit, the price profit margin of high-end customized LED transparent screen projects is more significant. It can be said that customization, as a development direction of the LED industry, can not only meet the market demand but also promote the brand and enhance the competitiveness of enterprises in making profits.
From a long-term perspective, the customization boom has also promoted LED transparent display companies to pursue better products actively and encouraged the industry’s overall development. Customization has become a trend that will inject new blood into the LED display market, a test for various enterprises, and an opportunity for strength improvement.
Subdivided categories are coming strongly, and commercial displays defeat OLED transparent screens！
Under the trend of customization of transparent screens, more special scenarios no longer satisfy the existing thin screen products but are more suitable for end users. The variety and display methods provide customers with more choices and possibilities. For example, the LED crystal film screen has the characteristics of a flexible screen and can be easily bent to create creative shapes such as curved surfaces and has high permeability. Installation is also straightforward. You only need to tear off the centrifugal membrane at the desired position to complete the installation, avoiding the need to cooperate with the cabinet’s construction and a specific steel structure frame during installation. It is easy to install and flexible. Whether it is ordinary walls, curved, or cylindrical. The display panel adapts to screen structures of different shapes by cutting the size. The light and thin feature reduces the load-bearing problem; coupled with the high transparency, it is almost combined with the glass to achieve the effect of “stealth,” which has little impact on the appearance of the building. Because of its characteristics, it can be called an emerging “Internet celebrity” in the subdivided LED transparent screen products category.
Comparison of LED transparent screen and OLED thin screen
Transparent LED screens and their subcategories are active in the commercial display market. Here I have to talk about the OLED fine screen. It has received widespread attention in the market for its ultra-high-definition display effect, but there are few applications. On the contrary, the application range of LED transparent screens is increasingly extensive. OLED fine screen is suitable for small and medium-sized panels used in mobile phones, VR, and other fields. Therefore, the cost difference is also very significant through the comparative analysis of the two, the application in different areas. Users can choose more suitable products according to their needs. LED transparent screens are less resistant to expansion in the commercial display market and more conducive to in-depth exploration of demand and innovative products.
Transparent LED screens have gradually become mainstream products in the display market. Some insiders predict that fine screens will become the second most popular field of LED displays. But it is worth noting that although its market prospect is good, more attention should be paid to technological innovation. Transparency is one of the crucial reasons why it is popular in the market. Therefore, improving transparency and clarity is the central contradiction for companies with transparent screen displays. With the further popularization of intelligent technology, the interactive display of small LED screens will also become a technology port worthy of further expansion.